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   Tuesday, May 21, 2013
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Food coupons for profit?
By Devinder Sharma



If in the USA, the food stamp programme ends up adding profits to the corporate balance sheets, isn't it time that India looks at how to make it more effective in own ingenious way rather than blindly aping the US experience?


In recent years the number of people using food coupons in USA has risen sharply

So as to ensure that food reaches the needy and the hungry across the country, the government has launched a series of steps to streamline the public distribution system (PDS). Among several initiatives being planned, especially in the light of the National Food Security Act under preparation, a scheme to provide food coupons is being tested on a pilot basis in Delhi, Bihar and Uttar Pradesh.

Several researchers had supported the idea. Kaushik Basu, Chief Economic Advisor to Government of India, had also backed the proposal saying “the subsidy should be handed directly to the poor household instead of giving it to the PDS shop owner with the instruction it is transferred to the poor. This can be done by handing over food coupons to BPL households, which they can use as money to buy food from any store. The store owner can then take the coupon to any bank and change it back for cash.” On the face of it, it looks to be a more sensible and effective mechanism to deliver food to the hungry. But is it really so?

Basu’s thesis was based on the American experience with food stamps. In fact, food stamp is an idea which originated in the United States, and is now being followed in several other countries with varying degrees of success. India too is trying to borrow the scheme from America, as an answer to the massive pilferage of foodgrains from the PDS. Several studies have shown that more than 40 per cent foodgrains meant for the poor are pilfered on the way. Much of the foodgrains finds its way to neighbouring Nepal, Bangladesh and Burma. Rampant corruption in public distribution erodes the very basic purpose of ensuring food and nutrition security.

California-based organisation ‘Eat, Drink Politics’ in a recent report has come out with some startling revelations providing an insight into how the hunger programme adds to the profits of some of the big corporations and banks. Several giants like Coca-Cola, General Mills, Wal-Mart and banks like JP Morgan Chase have reaped windfall from the food stamps programme.

Much has been said and written about the efficiency of the food stamp programme in the United States. I am not sure on what basis were these studies compiled, and whether someone had really gone and closely scrutinised the food distribution programme. The Supplemental Nutrition Assistance Programme (SNAP), as it is called in the US, uses food stamps to reach 46 million hungry – one in every seven Americans. And this year, like everywhere else, the US government too has slashed the financial allocation for the food stamps programme by $4.5 billion.

Nevertheless, we want to know how effective food stamp programme is in ensuring nutritional security. California-based organisation ‘Eat, Drink Politics’ in a recent report has come out with some startling revelations providing an insight into how the hunger programme adds to the profits of some of the big corporations and banks. Several giants like Coca-Cola, General Mills, Wal-Mart and banks like JP Morgan Chase have reaped windfall from the food stamps programme.

I am therefore not surprised to see the Ministry for Food and Consumer Affairs trying to push for inclusion of private companies in public distribution in India under the garb of public-private partnership. Soon, we will see private companies getting into food distribution on the American pattern in India. It is therefore important to know how the private companies, and that includes Affiliated Computer services, a subsidiary of Xerox, have exploited the hunger programme to their benefit.

The researchers conclude that food corporations have been lobbying hard to include junk foods like candy and soft drinks in the supplemental nutrition programme. Despite nine states restricting junk food purchases, these industry giants have been exerting pressure to allow the sales of unhealthy products.

According to the report, “States are seeing unexpected increases in administrative costs, while banks and other private contractors are reaping significant windfalls from the economic downturn and increasing SNAP participation. Although a full national accounting of these contracts is not available from the US Department of Agriculture (which administers SNAP), we know that a handful of corporations fight doggedly for these deals, and they are not in the charity business.” The worst part is that the profits these companies reap are kept hidden from the public.

In just one year, Wal-Mart received more than $ 33 million for nine supermarket centres in the province of Massachusetts, which is four times the money spent at farmers markets across the nation under the same programme. It also got half of the $1 billion spent in Okhalama state. ‘Eat, Drink Politics’ was unable to obtain data of the total money claimed by Wal-Mart for feeding the entire country. JP Morgan Chase has been one of the biggest recipients of the financial allocations. In Florida alone, Chase has a five-year contract worth $ 83 million.

The US Department of Agriculture did not divulge how much money was paid to Coca-Cola and General Mills. But the researchers conclude that food corporations and industry giants have been lobbying hard to include junk foods like candy and soft drinks in the supplemental nutrition programme. Despite nine states restricting junk food purchases, these giants have been exerting pressure to allow the sales of unhealthy products.

Isn’t it therefore amusing to learn that Kaushik Basu had even provided details of the approaches needed to plug the loopholes in the coupon distribution and had suggested its integration with UID programme? If in the US, the food stamp programme ends up adding profits to the corporate balance sheets, isn’t it time that India looks at how to make it more effective in own ingenious way rather than blindly aping the US experience? Whether it is the PDS or the food stamps programme, what has become crystal clear is that it is either big business or the corrupt middlemen in the distribution chain who laugh all the way to the bank.

 
Disclaimer:
The views expressed above are personal and do not necessarily reflect the views of d-sector editorial team.
 

Devinder Sharma  |  hunger55@gmail.com

Devinder Sharma is an award-winning journalist, writer, and researcher globally recognised for his analysis on food, agriculture and trade policy. 

Write to the Author  |  Write to d-sector  |  Editor's Note
 


 Other Articles by Devinder Sharma in
Human Development  > Food > National Policies and Programmes

Time to revive native cow breeds
Wednesday, August 03, 2011

Very high milk productivity of Indian cow breeds in Brazil proves that with proper nutrition, veterinary care and genetic development our desi cows can help us meet our growing milk demand. After decades of indifference, policymakers are now turning their focus on native breeds.
 
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Coke Nation

The news that Indians consume far less aerated beverages each year than their neighbours in Pakistan and China could be interpreted differently. In comparison to per capita annual consumption of 39 and 21 bottles of aerated drinks in China and Pakistan respectively, average Indian drinks just about 14 bottles in a year. For Coca-Cola this means a serious job at hand for which the company has announced an advertisement budget of $5 billion. For the company, economic growth of a country and its peoples' thirst for aerated beverages is directly coorelated. 

Coca-Cola doesn't consider 'negative' publicity for cola behind poor consumption of the aerated beverage in India. As per its books, brand Coca-Cola has registered consecutive growth for past 27 quarters and has been a leader with a brand volume of 30 per cent. For Coca-Cola the target is to turn it into a 'Coke Nation', on the lines of Mexico where per capita annual consumption is 745 bottles..Whether Indian consumer exercises restraint in gulping the drink whose health consequences are all but known, the flipside to the story is that  the state governments are falling prey to Coca-Cola's investment plans?

Waste Appetite

The clock has turned full circle! After dumping industrial and toxic trash in the developing world all these years, Europe is now shopping for garbage to keep its cities, schools and homes heated. What better place than the developing world to shop for garbage! Reports indicate that northern Europe needs more than 700 million tons of trash to keep its waste-to-energy plants running. Most of its current demand is either domestically met or from garbage shipped from southern Europe.Yet, the demand is far more than what neighboring countries can spare after meeting their domestic needs. 

As more waste incinerators are being built in Sweden, Norway, Austria and Germany to meet the growing demand for heating public places, these countries are left with two options - either encourage households to produce more trash or else import garbage from across the world. For sure, it is easy to import than to produce! A company in England is already shipping some 1,000 tons of garbage to keep its systems running. Since incinerators have cornered environmental controversy in India and for rightful reasons, there exists an opportunity to explore feasibility of exporting as much as 109,589 tonnes of garbage that piles our streets on a daily basis. 

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